Category Archives: AppNexus Events

What We Learned About the Future of Ad Tech at Optimize 2017

At AppNexus, our mission is to create a better internet by driving innovation in the way online ads are bought, sold, delivered, and experienced. We believe that advertising is the lifeblood of the internet – marketers invest in digital advertising, … Continue reading

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Highlights from the 2016 Women’s Leadership Forum

  On September 22, the second annual Women’s Leadership Forum took place at AppNexus in New York City. The event brought together over 230 leaders from the global digital community for an afternoon of high-tempo keynote talks, networking, and thought-provoking … Continue reading

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Helping Publishers Navigate in a Programmatic World

Content provided by Yield Executive Summit Sponsor, Operative. THE PUBLISHER’S CHALLENGE Publishers contend with a lot of factors as they navigate programmatic advertising: How to choose the right demand partners, when and how to adopt new waterfall and header bidding strategies, … Continue reading

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Five Reasons to Attend the 2016 Women’s Leadership Forum

The 2016 Women’s Leadership Forum takes place on Thursday, September 22 in New York. Here are five can’t-miss reasons why you should attend! 1. Learn Ways to Accelerate Your Career In a series of high-tempo onstage sessions, guests will learn … Continue reading

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Join us at dmexco 2016 in Cologne!

It’s been cited as an “ad-tech Disneyland” by the likes of WPP. AdAge has gone so far as to proclaim it the most important marketing technology event on the planet. But does dmexco – the annual gathering of digital advertising … Continue reading

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