Tag Archives: mobile

What Europe Can Expect in Programmatic for 2015

“The minute anything works in tech….it’s a bubble.”  Sound familiar? If you read this month’s Financial Times, you might have recognized this quote from a recent interview with tech pioneer (and AppNexus investor) Marc Andreesen.  If you’re in Europe, this … Continue reading

Tagged , , | comments (0)

The Curious Case of The Missing $20 Billion Dollars (and 5 Mobile Predictions For 2015)

  Billions of dollars are missing and no one seems to know where they’ve gone. Every year, I look forward to Mary Meeker’s “Internet Trends” report. My favorite part is always this chart: It shows the amount of time people … Continue reading

Tagged , , | Comments Off

For AppNexus, Mobile Goes Global

This week, AppNexus joined thousands of exhibitors and attendees in Barcelona for Mobile World Congress, the must-attend conference for the mobile industry. There, our partner Millennial Media announced that MMX, the world’s largest premium mobile ad exchange, is now available … Continue reading

Tagged , , | Comments Off