Monthly Archives: November 2013

The Alchemy of Org Building: Defining Your Organization’s Intention

At the most fundamental level, creating a great organization requires defining our intention along three dimensions: company purpose, group mandate, and employee experience. We should clearly answer: At the company level, what is our purpose? Why do we exist? At … Continue reading

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AppNexus Mobile Buying Is Here

Last week, I spoke at the AppNexus Summit New York and had the great fortune to announce the general availability of AppNexus mobile buying. This announcement was the culmination of a well over a year’s work by dozens of amazingly … Continue reading

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Advertising Powers the Internet

Tom Butta joined AppNexus as CMO in April 2013. Tom has now participated in all three Summits this year – San Francisco, London and New York. Every day, more than 550 AppNexus employees around the world come to work to … Continue reading

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